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Ronda Rousey Debuts In WWE; Signs A Full-Time Contract With Company

January 29, 2018

As if this years edition of the Royal Rumble wasnt historic enough, WWE decided to throw in the debut of perhaps one of the biggest crossover stars to ever debut with the company.Following the first ever womens Royal Rumble, which was won by Asuka, Bad Reputation by Joan Jett hit the speakers and out came UFC legend Ronda Rousey.Rousey had long denied that she would be appearing at the Royal Rumble, suggesting she was filming a movie in Brazil and logistically couldnt be there. As it turned out, it was a well-kept secret, and a well-executed one at that. Some skeptics felt she would enter the Rumble match itself at No. 30 and win, however Asuka eliminating Nikki Bella turned out to be the finish instead. Rousey coming out afterwards to confront Asuka and champions Charlotte Flair and Alexa Bliss only added to the drama and surprise.
Immediately following the pay-per-view, it was announced that the appearance wasnt a one-off, and that Wrestlemania wont be Rouseys only wrestling match either. Ramona Shelbourne of ESPN broke the news that Rousey had signed a full-time contract with the WWE, starting a new chapter in her career.As a mixed martial artist, Rousey was a trailblazer, ushering in an era of womens MMA that continues to thrive today. In some ways, the UFC still hasnt been able to replicate her popularity. Rousey wasnt just the most popular and most recognizable female fighter, she was the companys biggest draw period, exceeding a million pay-per-view buys on more than one occasion.WWE has enjoyed tremendous success with Brock Lesnar as their champion, piggybacking off the reality of Lesnar as a shoot fighter and has added notoriety having stepped out of the pro wrestling realm. While Rousey doesnt have the pro wrestling background Lesnar had prior to his return, her impact marketing-wise may be very much the same. It will be interesting to see what kind of impact she has on sales of Wrestlemania tickets and on viewership for the event as well.

Grab your WWE Tickets today and watch their newest star suplex it out!

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