The American Family Insurance Championship is a premier stop on the PGA Tour Champions, played each June at University Ridge Golf Course in Madison, Wisconsin. Launched in 2016 with hometown standout Steve Stricker serving as host, the event quickly earned a reputation for strong fields, sharp scoring and meaningful community impact that benefits local charities. Rolling terrain, risk-reward par 5s and a lively 17th-hole atmosphere give players and fans a memorable stage.

Set in a college town that loves its sports, the tournament delivers a relaxed, fan-first experience with great sightlines, approachable legends and plenty to explore around the course. Expect competitive weekend drama, practice-area views, autographs and family activities, plus easy access from downtown Madison. Whether you are a devoted golf watcher or planning your first Champions Tour outing, this is a can't-miss summer tradition.

Frequently Asked Questions about American Family Insurance Championship Tickets & Tournament Information

How much are American Family Insurance Championship tickets?

No matter what you're looking to spend, Vivid Seats has tickets to fit your budget. Currently, American Family Insurance Championship tickets start at $38 , with an average price of $51.

Where can I buy American Family Insurance Championship tickets?

You can get American Family Insurance Championship tickets on Vivid Seats. We make it easy to compare dates, seats, and prices in one place, and every order is backed by our 100% Buyer Guarantee so you can shop with confidence.

Are American Family Insurance Championship practice round tickets available?

American Family Insurance Championship practice round tickets are available for the days leading up to the official start of the tournament. American Family Insurance Championship practice round tickets will give fans a chance to take in American Family Insurance Championship practice rounds ahead of the tournament.

When do American Family Insurance Championship tickets go on sale?

American Family Insurance Championship tickets typically go on sale once the official schedule is released, often several months before the event. Availability can vary by tournament and ticket type, so it's a good idea to check early and frequently. With Vivid Seats, fans can browse upcoming tournaments and secure their seats with confidence, backed by our 100% Buyer Guarantee.

Where is the American Family Insurance Championship being held?

American Family Insurance Championship is held at University Ridge Golf Course.

Can I buy parking passes for the American Family Insurance Championship?

Yes, you can buy American Family Insurance Championship Parking passes on Vivid Seats.

Is official tournament merchandise available on-site?

Yes, most PGA tournaments offer official merchandise on-site. Fans can usually find apparel, hats, accessories, and event-specific gear at merchandise tents or pro shop locations throughout the course.

What types of tickets are available for American Family Insurance Championship?

Common choices include single-day grounds tickets, weekly passes, and upgraded options like hospitality, clubhouse access, or VIP experiences. Availability can vary by tournament, but many events also offer multi-day packages, juniors' tickets and premium viewing areas. Check the event's ticket listings at the top of this page to see all available options and choose the experience that fits your ideal day at the course.

Is Vivid Seats legit for American Family Insurance Championship tickets?

Yes! Vivid Seats is a trusted ticket marketplace used by over 100 million fans. When you buy American Family Insurance Championship tickets on Vivid Seats, every order is backed by our 100% Buyer Guarantee. That means your purchase is safe, your tickets will arrive before the event, and they'll be valid or your money back.

Are tickets guaranteed on Vivid Seats?

Absolutely. Every American Family Insurance Championship ticket sold on Vivid Seats comes with our 100% Buyer Guarantee, which ensures:

Your transaction will be secure.
Your tickets will be delivered before your event.
Your tickets will be valid and authentic or your money back.

Our mission is to make buying American Family Insurance Championship tickets stress-free, so you can focus on enjoying your event.

Are fees included in the price I see on Vivid Seats?

Vivid Seats uses All-In Pricing, so you'll see the full cost of a American Family Insurance Championship ticket, including fees, upfront as you shop. No surprises at checkout.

What happens if my event is canceled or postponed?

If your event is canceled, you'll receive a full refund. If an event has been postponed or rescheduled, rest assured that your tickets will be valid for the rescheduled date. For some rescheduled events, the primary source of the tickets will reissue all previously purchased tickets with new bar codes. If this occurs, the seller will notify us, and we will deliver new tickets to you and remind you to discard your old tickets.

Does Vivid Seats have a rewards program?

Yes! Vivid Seats offers a leading ticket loyalty program: Vivid Seats Rewards. Fans earn credit on every purchase, which can be redeemed for future tickets. The more events you attend, the more perks you can unlock:

A free 11th ticket after 10 purchases
Birthday rewards
Seat upgrades and VIP parties
Exclusive experiences like on-field passes to your favorite team

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American Family Insurance Championship Schedule and Ticket Prices

American Family Insurance Championship Dates will be displayed below for any announced 2025 American Family Insurance Championship dates. For all available tickets and to find events near you, scroll to the listings at the top of this page.

DATE	CITY	VENUE	LOWEST PRICE
06/05/2026	Madison, WI	TPC Wisconsin	$72
06/06/2026	Madison, WI	TPC Wisconsin	$72
06/07/2026	Madison, WI	TPC Wisconsin	$72