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Vivid Seats' Guide to Super Bowl 2016

February 05, 2016 by Amy

Super Bowl 50 Guide

For the first time ever, the NFL's grand finale will take over Levi's Stadium in Santa Clara for historic Super Bowl 50. The 2016 showdown will be the first to take place in the Bay Area since Super Bowl XIX in 1985, and with the Denver Broncos and Carolina Panthers advancing, Super Bowl 50 will feature a first-ever showdown on Feb. 7.

Jump to: Super Bowl 50 Ticket Prices | Super Bowl 50 Survey Results | Super Bowl 50 Notes | Super Bowl 50 Ticket Central | Distance Traveled Super Bowl Infographic

Super Bowl 2016 Ticket Prices

Cheapest Super Bowl 50 Ticket Currently Available: $2,484
Most Expensive Super Bowl 50 Ticket Currently Available: $10,597

Super Bowl 50 tickets have sold for a median price of $3,913
*The cheapest Super Bowl 50 ticket sold was for $2,438 in the Upper Level Corner
*The most expensive Super Bowl 50 ticket sold was for $11,476 in the Club Level Premium

Note: Currently available ticket information is as of Feb. 5 and reflects list prices before fees. Super Bowl tickets are sold in a live marketplace and prices are subject to change.


Super Bowl Ticket Sales Breakdown By State (% of total revenue)
2014 (MetLife Stadium, Seattle vs Denver) 2015 (University of Phoenix Stadium, Seattle vs New England) 2016 (Levi's Stadium, Carolina vs Denver)
New York/New Jersey - 24% Washington - 31% California - 27%
Washington - 17% Arizona - 11% North Carolina - 14%
Colorado - 14% California - 10% Colorado - 14%
California - 7% Massachusetts - 7% Texas - 6%
Texas - 5% Texas - 4% Florida - 4%


Super Bowl 2016 Survey Results

Super Bowl tickets have been in high demand again this year, so to better understand what motivates people to attend the game, we surveyed random people in the United States using the Google Consumer Surveys platform and found 200 participants who identified themselves as wanting to go or planning to go to Super Bowl 50.

We asked the participants three questions to get at the heart of why some people value Super Bowl tickets as much as they do, and this is what we learned:

*More people want to go to the Super Bowl because it’s on their bucket list or it’s the 50th Super Bowl than want to go to root for one of the competing teams.

*More people are interested in going because it could be Peyton Manning’s last game than are interested in rooting for the Denver Broncos or Carolina Panthers. 

*Of those who want to attend in case it’s Manning’s last game, 57.1% are from Indiana, showing that Colts fans still have love for the quarterback who spent 14 seasons in Indianapolis and led the franchise to victory in Super Bowl XLI.

Reason to Attend Super Bowl
Bucket List Item - 48%
It's the 50th Super Bowl - 33.5%
To See Peyton Manning's Potential Final Game - 20%
Root for Denver or Carolina - 17.5%
Take Someone Who Really Wants to Go - 15.5%
It's Near Where I Live - 13%


*Men are slightly more interested in going to the Super Bowl than women (90.8% vs 82%). Young people are much more interested in going than the middle aged and seniors. 


Age Breakdown
18-24 - 79%
25-34 - 81.2%
45-54 - 92.5%
55-64 - 91.1%
65+ - 93.2%


*Given the chance to receive something instead of a free pair of Super Bowl tickets, the majority of respondents would trade them for season tickets on the 50 yard line for any team, followed by backstage passes for any band or performer.

*If you’re short on cash and you have backstage passes, it doesn’t hurt to try a trade. Of the write-in votes, two wouldn’t give them up at any cost, and one would donate to someone who it would mean a lot to.


Which Would You Rather Receive Over a Free Pair of Super Bowl 50 Tickets
Season Tickets on 50 Yard Line for Any Team - 45%
Backstage Passes to Any Band or Performer - 26.5%
Chance to Be in Super Bowl 50 Commercial - 21.5%
Have Initials on Uniform of a Super Bowl Team - 12%
Chance to Watch the Game at Home with Any Player - 10.5%
Give Tickets to Someone Who It Would Mean A Lot To - 1.5%


*When asked what these fans would do to guarantee their team would win the Super Bowl, most would not watch the game at all, or not watch any home games in person for a year.

*Not surprisingly, more painful choices like be a practice dummy for the team warmup, get a root canal or get a tattoo of the opposing team’s logo on their forearm were less popular choices, though almost a quarter of the respondents would be willing to be the team practice dummy.


Which Would You Be Willing to Do If It Guaranteed Your Team Would Win
Not Watch the Game - 40.5%
Not Be Allowed to Attend Home Games for a Year - 29.5%
Be a Practice Dummy for Team Warmup - 23.5%
Get a Root Canal You Don't Need - 12.5%
Get a Tattoo of the Other Team's Logo on Forearm - 11.5%


Super Bowl 50 Notes (Click here for the full list courtesy of ESPN Stats and Information)

*Previous Super Bowl Appearances: Denver - 8 ('77, '86, '87, '89, '97, '98, '13, '15), Carolina – 1 ('03)
*Super Bowls Won: Denver – 2 ('97, '98), Carolina - 0
*Broncos QB Peyton Manning will attempt to become the first starting quarterback to win a Super Bowl title with two different teams (won with the Colts during the 2006 season). At 39 years and 320 days, Manning will be the oldest quarterback ever to start the Super Bowl.
*Panthers QB Cam Newton will be the eighth quarterback drafted No. 1 and third Heisman winner to start a Super Bowl.
*Top seeds are meeting in the Super Bowl for a third straight year, a feat that had only happened three times since 1990 prior to the streak.
*Carolina is one of 13 active NFL franchises to have never won a Super Bowl. Denver has lost five Super Bowls, the most of any franchise, but with a win, it would become just the ninth team to win three Super Bowl titles.

Check out the rest of Vivid Seats' Guide to Super Bowl 2016 below, including concert tickets, Super Bowl packages, and more available in the marketplace.


Week of SB 50
Ultimate VIP Package
Chartered flight, Super Bowl tickets, and more
Week of SB 50
Super Bowl Packages
Week of SB 50
Super Bowl Parties
Feb. 4
Dave Matthews Band
Pier 70
Feb. 5
Pharrell Williams
Pier 70
Feb. 6
Metallica with Cage the Elephant
AT&T Park
Feb. 7
Vivid Seats Game Day Tailgate (includes chat and Q&A w/ Troy Aikman)
Marriott Santa Clara
Feb. 7
Super Bowl 50 - Denver Broncos vs Carolina Panthers
Levi's Stadium


Ultimate VIP Package – To buy, email or call 312.300.5652 x1821

Package Includes:
*Super Bowl tickets
*Round-trip chartered flight
*Airport transfers to and from hotel
*Onsite personal concierge for group
*Round-trip transportation on game day
*3-night stay at a four-star Santa Clara resort and AFC team hotel
*Luxury transportation to San Francisco on Saturday
*NFL Experience passes
*Official industry party passes with round-trip limo transportation
*Official Super Bowl 50 merchandise gift bag

Vivid Seats Super Bowl PackagesBuy online or call 866.710.8304

Amenities Include:
*Super Bowl tickets
*Hotel accommodations 
*Admission to the Vivid Seats Game Day Tailgate on Feb. 7
*Round-trip transportation on game day
*NFL Experience passes
*Official Super Bowl 50 merchandise gift bag

Santa Clara Travel Package:
*Super Bowl tickets
*2-4 night stay at the Marriott Santa Clara
*Admission to the Vivid Seats Game Day Tailgate
*Round-trip game day transportation
*Round-trip transportation between SFO airport and hotel
*NFL Experience passes
*Official Super Bowl 50 merchandise gift bag
*Credential holder and lanyard
*Vivid Seats staff on-site assistance

San Francisco Travel Package:
*Super Bowl tickets
*4 night stay at the Galleria Park Hotel
*Admission to the Vivid Seats Game Day Tailgate
*Round-trip game day transportation
*NFL Experience passes
*Official Super Bowl 50 merchandise gift bag
*Credential holder and lanyard
*Vivid Seats staff on-site assistance

Vivid Seats Game Day Tailgate – Buy online or call 866.710.8304

Sunday, Feb. 7
Where: Vivid Seats Event Tent located adjacent to the Mariott Santa Clara (15-20 minute walk to Levi's Stadium)
Menu: Premium open bar, five-star catering
Entertainment: In-person fireside chat and Q&A session with three-time Super Bowl champion Troy Aikman, live DJ, and pregame TV coverage
Optional add-on: Transportation to game

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